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花き研究所一般公開訪問者を対象とした花きに関する意向調査
https://doi.org/10.24514/00001415
https://doi.org/10.24514/00001415b7353cfe-1b88-4e9f-854d-263e9c95016a
名前 / ファイル | ライセンス | アクション |
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frc_report_No5p65-76p.pdf (4.2 MB)
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Item type | 紀要論文01 / Departmental Bulletin Original Article(1) | |||||
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公開日 | 2019-03-22 | |||||
タイトル | ||||||
タイトル | 花き研究所一般公開訪問者を対象とした花きに関する意向調査 | |||||
タイトル | ||||||
タイトル | Survey of the Visitors to a Public Presentation at the National Institute of Floricultural Science Concerning Their Opinions Towards Flowers | |||||
言語 | en | |||||
言語 | ||||||
言語 | jpn | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | アンケート | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 消費者 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 市場調査 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 心理 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | フラワーツーリズム | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 遺伝子組換え | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | PA | |||||
資源タイプ | ||||||
資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
資源タイプ | departmental bulletin paper | |||||
ID登録 | ||||||
ID登録 | 10.24514/00001415 | |||||
ID登録タイプ | JaLC | |||||
著者 |
多田, 充
× 多田, 充 |
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抄録 | ||||||
内容記述タイプ | Abstract | |||||
内容記述 | During a public presentation at the National Institute of Floricultural Science, we surveyed guests to determine their attitudes towards floriculture. We received 912 valid responses out of 1972 distributed questionnaires (46%). Men accounted for 32% of respondents, versus 66% for women and 2% who did not specify ; 62% were elderly (older than 50). The most common occupation of male respondents was "office worker" (35%) and female respondents "housewife" (64%). Key results include the following : 1. For all visitors combined, 90% were interested in gardening. Women and the elderly were generally more strongly interested than men and younger visitors. 2. Persons who were highly interested in gardening had more types of flowers in their garden, purchased flowers more frequently, were highly motivated to buy novel flowers, and preferred to own flowers individually rather than sharing public flowers. 3. In general, visitors were satisfied with the current balance between quality and price. They were unwilling to accept either decreased quality or increased price. 4. The application of gene-modification technology to non-food agricultural products such as flowers was accepted much more than was the case for agricultural products used for food (non-acceptance rates of 39% for food versus 19% for non-food). 5. For all visitors combined, 81% were interested in flower tourism, 84% recognized that gardening improved the health of the elderly, and 92% were interested in the ability of flowers to improve the amenity values of their living environment. | |||||
書誌情報 |
花き研究所研究報告 en : Bulletin of the National Institute of Floricultural Science 巻 5, p. 65-76, 発行日 2006-03-17 |
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出版者 | ||||||
出版者 | 独立行政法人 農業・生物系特定産業技術研究機構 花き研究所 | |||||
ISSN | ||||||
収録物識別子タイプ | ISSN | |||||
収録物識別子 | 1347-2917 | |||||
DOI | ||||||
関連タイプ | isIdenticalTo | |||||
識別子タイプ | DOI | |||||
関連識別子 | 10.24514/00001415 | |||||
著者版フラグ | ||||||
出版タイプ | VoR | |||||
出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 |