{"_buckets": {"deposit": "1b6aa7d6-0656-4bec-8c88-2b5fb47f241d"}, "_deposit": {"created_by": 3, "id": "1027", "owners": [3], "pid": {"revision_id": 0, "type": "depid", "value": "1027"}, "status": "published"}, "_oai": {"id": "oai:repository.naro.go.jp:00001027", "sets": ["60", "70"]}, "author_link": ["532"], "item_10001_biblio_info_7": {"attribute_name": "書誌情報", "attribute_value_mlt": [{"bibliographicIssueDates": {"bibliographicIssueDate": "2016-09-01", "bibliographicIssueDateType": "Issued"}, "bibliographicIssueNumber": "3・4", "bibliographicPageEnd": "28", "bibliographicPageStart": "15", "bibliographicVolumeNumber": "60", "bibliographic_titles": [{"bibliographic_title": "商品研究"}, {"bibliographic_title": "Studies on Commodities", "bibliographic_titleLang": "en"}]}]}, "item_10001_description_5": {"attribute_name": "抄録", "attribute_value_mlt": [{"subitem_description": "According to the theory of Menger, if consumers prefer the nature of usual vegetables to the unique nature of new varieties and foreign vegetables, those unusual vegetables are not diffused. In unusual vegetables are diffused among consumers, it is necessary to satisfy all the following three conditions. \n(1) There are the needs of consumers for  goods of first order (unusual vegetables dish for home cooking). \n(2) When producing the same goods of first order, there is no better substitutional goods than unusual vegetables. \n(3) Complementary goods such as cooking how to make are not short.", "subitem_description_type": "Abstract"}, {"subitem_description": "メンガーの理論に基づいて考察すると，消費者に個性的な新品種や外国の野菜が持つ特殊な性質を伝えても，その性質が選好する理由にならなければ普及しない。このような見慣れぬ野菜が普及するには，\n①消費者がそれらの野菜で作る一次財（家庭料理）にニーズを有している。\n②同じ一次財を生産する場合，当該の野菜より優れた代替財がない。\n③料理の作り方などの補完財が不足しない。以上，3つの条件全てを満たす必要がある。", "subitem_description_type": "Abstract"}]}, "item_10001_publisher_8": {"attribute_name": "出版者", "attribute_value_mlt": [{"subitem_publisher": "日本商品学会"}]}, "item_10001_relation_16": {"attribute_name": "情報源", "attribute_value_mlt": [{"subitem_relation_name": [{"subitem_relation_name_text": "SC10201707060009"}]}]}, "item_10001_relation_17": {"attribute_name": "関連サイト", "attribute_value_mlt": [{"subitem_relation_name": [{"subitem_relation_name_text": "商品研究"}], "subitem_relation_type_id": {"subitem_relation_type_id_text": "http://jscs.jpn.org/", "subitem_relation_type_select": "URI"}}]}, "item_10001_rights_15": {"attribute_name": "権利", "attribute_value_mlt": [{"subitem_rights": "(c) 日本商品学会"}]}, "item_10001_source_id_9": {"attribute_name": "ISSN", "attribute_value_mlt": [{"subitem_source_identifier": "0286-2212", "subitem_source_identifier_type": "ISSN"}]}, "item_10001_version_type_20": {"attribute_name": "著者版フラグ", "attribute_value_mlt": [{"subitem_version_resource": "http://purl.org/coar/version/c_970fb48d4fbd8a85", "subitem_version_type": "VoR"}]}, "item_creator": {"attribute_name": "著者", "attribute_type": "creator", "attribute_value_mlt": [{"creatorNames": [{"creatorName": "森尾, 昭文"}, {"creatorName": "モリオ, アキフミ", "creatorNameLang": "ja-Kana"}, {"creatorName": "MORIO, Akifumi", "creatorNameLang": "en"}], "nameIdentifiers": [{"nameIdentifier": "532", "nameIdentifierScheme": "WEKO"}, {"nameIdentifier": "50292511", "nameIdentifierScheme": "e-Rad", "nameIdentifierURI": "https://kaken.nii.ac.jp/ja/search/?qm=50292511"}, {"nameIdentifier": "read0097111", "nameIdentifierScheme": "researchmap", "nameIdentifierURI": "http://researchmap.jp/read0097111"}]}]}, "item_files": {"attribute_name": "ファイル情報", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_date", "date": [{"dateType": "Available", "dateValue": "2018-08-31"}], "displaytype": "detail", "download_preview_message": "", "file_order": 0, "filename": "SC10201707060009.pdf", "filesize": [{"value": "445.6 kB"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_11", "mimetype": "application/pdf", "size": 445600.0, "url": {"label": "SC10201707060009.pdf ", "url": "https://repository.naro.go.jp/record/1027/files/SC10201707060009.pdf"}, "version_id": "c0b11861-849d-422a-aa77-b01b6f2ea218"}]}, "item_keyword": {"attribute_name": "キーワード", "attribute_value_mlt": [{"subitem_subject": "新製品普及", "subitem_subject_scheme": "Other"}, {"subitem_subject": "カール･メンガー", "subitem_subject_scheme": "Other"}, {"subitem_subject": "欲望", "subitem_subject_scheme": "Other"}, {"subitem_subject": "一次財", "subitem_subject_scheme": "Other"}, {"subitem_subject": "Diffusion of New Products", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}, {"subitem_subject": "Carl Menger", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}, {"subitem_subject": "Needs", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}, {"subitem_subject": "Goods of First Order", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}]}, "item_language": {"attribute_name": "言語", "attribute_value_mlt": [{"subitem_language": "jpn"}]}, "item_resource_type": {"attribute_name": "資源タイプ", "attribute_value_mlt": [{"resourcetype": "journal article", "resourceuri": "http://purl.org/coar/resource_type/c_6501"}]}, "item_title": "消費者に提案する見慣れぬ野菜の利用方法が普及に効果的である条件：メンガーの理論に基づく新製品普及についての一考察", "item_titles": {"attribute_name": "タイトル", "attribute_value_mlt": [{"subitem_title": "消費者に提案する見慣れぬ野菜の利用方法が普及に効果的である条件：メンガーの理論に基づく新製品普及についての一考察"}, {"subitem_title": "Conditions of the Usage That Provide for the Effective Diffusion of Unusual Vegetables to Consumers：A Study of the New Product Diffusion Based on the Theory of Menger", "subitem_title_language": "en"}]}, "item_type_id": "10001", "owner": "3", "path": ["60", "70"], "permalink_uri": "https://repository.naro.go.jp/records/1027", "pubdate": {"attribute_name": "公開日", "attribute_value": "2018-08-30"}, "publish_date": "2018-08-30", "publish_status": "0", "recid": "1027", "relation": {}, "relation_version_is_last": true, "title": ["消費者に提案する見慣れぬ野菜の利用方法が普及に効果的である条件：メンガーの理論に基づく新製品普及についての一考察"], "weko_shared_id": 3}